Crisp, clean styling; three rows of seating; available all-wheel drive; advanced technologies; available hybrid drivetrain; luxurious features. Like all Lincoln products, the Aviator is first and foremost a luxury vehicle, offering a supple ride, low interior noise levels and an expansive interior. With a starting price of just above $52,000, it competes with vehicles such as the Lexus RX, the BMW X5 and the Audi Q7. Relative to those vehicles, the Aviator offers a more spacious feeling cabin than the Q7 while costing significantly less than the BMW. The Lexus on the other hand is a relatively old design and is lacking some of the cutting-edge features available in the other cars. Speaking of features, Lincoln are banking heavily on smartphone integration for their new Aviator. The designers envision a world where the function of a key is largely taken over by a thing most drivers already carry around in their pockets or their purse: a phone. Get the Aviator app and up to four people can operate the vehicle without a key while saving preferences such as seating position and infotainment presets.